BLACKPINK’s LISA made a striking debut at the 97th Academy Awards, captivating audiences in a custom MARKGONG gown. As one of the most influential music and fashion icons of her generation, LISA’s Oscars appearance further cements her status as a global trendsetter. The collaboration also marks a milestone for MARKGONG, an emerging Chinese fashion powerhouse, making a remarkable entry onto one of the world’s biggest style stages.
A Cinematic Fusion of Style and Strength
Designer Mark Gong’s vision for LISA’s Oscars look was inspired by the timeless elegance and fearless energy of James Bond’s leading ladies. Dubbed the “Gong Girl,” this persona represents independence, strength, and allure—qualities seamlessly embodied in LISA’s commanding red-carpet presence. The custom gown featured sharp tailoring, harness-inspired details, and structured fluidity, reflecting MARKGONG’s signature aesthetic: modern femininity with a bold edge.
MARKGONG’s Rising Influence in Global Fashion
Since its launch in 2018, MARKGONG has become a major force in contemporary fashion, blending Eastern and Western influences with architectural precision. The brand has dressed a roster of high-profile celebrities, including Rihanna, Dua Lipa, Olivia Rodrigo, and Doja Cat, gaining recognition in Hollywood, the music industry, and luxury fashion circles. MARKGONG’s innovative approach to redefining femininity continues to resonate with global audiences, further establishing its presence on international red carpets.
A Historic Oscars Moment for Chinese Fashion
LISA’s choice to wear MARKGONG at the Oscars is a breakthrough moment, highlighting the growing impact of Chinese designers in the global luxury scene. Shanghai, already emerging as a key fashion capital, has propelled brands like MARKGONG into the spotlight through platforms such as Shanghai Fashion Week. The brand’s participation in major fashion weeks across New York and Shanghai showcases its commitment to pushing creative boundaries.
What’s Next for MARKGONG?
Following this groundbreaking Oscars debut, MARKGONG is set to unveil its Fall/Winter 2025 collection on March 26 at Shanghai Fashion Week. The brand’s ongoing collaborations with international artists, including BLACKPINK, signal a promising future of high-profile partnerships and red-carpet moments. As MARKGONG continues to redefine modern fashion, its influence is set to expand, further bridging the gap between Eastern innovation and Western luxury.
Follow MARKGONG on Instagram: @markgong_official
“It’s an honor to see MARKGONG make history on the Oscars red carpet. Designing this James Bond-inspired look for LISA—powerful, confident, and mysterious—was an exciting journey. A huge thank you to LISA and Nan for their trust and support!” – Mark Gong