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Menswear News: BookATailor Brings bespoke Clothing To The Marketplace

BookATailor (www.bookatailor.com), an innovative pioneer in custom bespoke menswear, is the future norm of men�s custom clothing. By recognizing the persona of the modern consumer embodying utility, convenience and simplicity – but at the same time paying extreme attention to detail, BookATailor has created a new way for men to shop and get shirts and suits with an exact fit.

Here�s how the process works: A BookATailor styling genius takes an 18 point measurement through a tablet and builds the customer a bespoke profile that is stored on file. Next, the customer then chooses what fabrics he wants, and goes through styling options of his selection. Then, once the order is placed, the customer receives his bespoke clothing in under four weeks. After that, the customer can order any suit and/or shirt he wants, knowing it will fit him perfectly to his specifications.

�What separates BookATailor from everyone else is that our company is vertically integrated,� says CEO and Founder, Jacomo Kakim. �We have total control of every single aspect when it comes to production and retail.�

With their own production facility located in Bangkok, Thailand, BookATailor oversees everything from making the product to the point of sale to the retail consumer. This process eliminates all margin of error, expedites delivery time significantly, and has client�s garments ready in a time frame that is significantly different than the industry norm.

With being vertically integrated, BookATailor cuts out the middleman, which allows for them to offer the highest quality at the most affordable prices, which lie far below those of competitors. Two custom shirts retail for $99, four custom shirts retail for $179, one custom suit retail for $450, and one custom suit and two custom shirts retail for $499.

�Most custom pieces from stores and showrooms are made to measure, which means that they are already 75% made, and simply have to be altered,� says Hakim. �However, with our custom, bespoke clothing, every single piece is cut by hand � from scratch.�

With a streamlined, digital process, BookATailor is on top of every part of production. In the click of a button, the company can find out everything from scheduled appointments to which tailor put which cuff on a shirt.

To date, BookATailor has twelve showrooms nationwide, including New York City, Great Neck, Beverly Hills, South Beach, Washington D.C, Charlotte, Atlanta, San Francisco, Chicago and Boston. With the increasing worldwide demand, the company plans to have 40 showrooms across the U.S by the end of 2015.

Within a two year time frame, BookATailor is one of the fastest growing custom clothing company in the world today. BookATailor is one of the only tailoring companies that focuses on creating a body profile, ensuring customers a perfect fit on their continuous 100% bespoke lifestyle.

Recently, BookATailor has collaborated in partnerships with a wide range of well-known brands, including UBER, Maserati of Manhattan, and Lamborghini of Miami.

For more information, please log on to: www.bookatailor.com or by phone at 212/486-6625.

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