Ralph Lauren showcases latest collection at NYFW. A new chapter in Ralph Lauren�s almost 50-year history begins with a modern and exciting runway-to-retail concept at New York Fashion Week on the evening of Wednesday 14th September to celebrate the Ralph Lauren Women�s September Collection.
Using iconic and energetic Madison Avenue as its backdrop, the event is taking place directly outside the 888 Ralph Lauren Collection flagship store, creating a chic and elegant environment that captures Ralph Lauren�s ongoing romance with the city and the women here who inspire him.
This dynamic evolution of a fashion show affirms Ralph Lauren�s commitment to his consumer, allowing her to wear what she falls in love with the moment she sees it. Known as a leader in world-class retailing, the company is creating for the customer a fully immersive showcase, following models directly from the runway into flagship stores worldwide.
