MANDUKA Announces First-Ever �Made for Yoga� Apparel Line.�Manduka, creators of high�performance yoga gear and the #1 choice of yoga teachers worldwide,�revealed today that it will launch its first collection of men�s and women�s�apparel designed for the practice on the mat, and in life.
Built on the values�of the brand�s legendary Black PRO Mat, the �Made for Yoga� activewear�line was created with the highest standards in sustainability and brings�innovative styles and features that support the body in motion. The line will�be available through www.manduka.com, yoga studios and select national�retailers starting in February 2016.
�Nearly two decades ago, Manduka launched with one mat that�revolutionized the way teachers and students practice yoga,� said Sky�Meltzer, CEO Manduka. �Our belief in the transformational power of the�yoga practice is prevalent in our first, beloved black mat and has carried�through our entire collection of yoga gear and now apparel. With this�launch we take an important step forward in enhancing the experience of�yoga on and off the mat.�
Inspired by yoga teachers, athletes and the principles of nature � the�men�s and women�s apparel collection is soulfully engineered by yogis,�featuring the most cutting edge design technology available in athletic�wear and sustainable fabrications. Made from recycled polyester, organic�cotton, hemp, Tencel & Modal and Sorona, each material is intentionally�chosen for the practice of yoga, allowing for maximum comfort, fit and�movement.
�The greatest innovation in athletic apparel today is the advancement of�sustainability,� said Joanne Sessler, VP Product & Design. �The Manduka�apparel collection is both intuitively and technically designed for the body�in motion. We are featuring fabrics and enhancements that elevate the�practice, from breathability to the right amount of stretch, allowing the body�to fully reach its potential in yoga, without being hindered by unnecessary�features. All of our material choices are inspired by the practice of yoga�with sustainability at the forefront.�
The first ever Manduka women�s collection features a full line of�performance and lifestyle apparel including pants, bras, camisoles and�apr�s yoga pieces specifically constructed to provide support and comfort�during yoga practice. The colors are inspired by natural environments,�from the high desert hues of spring, to the mid summer brilliance of the�ocean�s water and coast. The styles are contemporary, express individuality�and simplicity of design.
Manduka�s first men�s collection answers much needed demand in the fast�growing men�s yoga community, unifying the familiar designs style of old�school athletics with the comfort and function of surf inspired apparel. The�tees, shorts, tanks, pants and hoodies are constructed to resolve�reoccurring challenges and discomforts in athletic apparel worn on the�mat, while maintaining the lifestyle appeal of street wear. Its color story is�inspired by the way your favorite, �never to part with� tees and shorts look�at the end of summer, worn in and washed out by the sun.
Manduka�s distinctly �Made for Yoga� line is the beginning of a new era in�yoga apparel, presenting the marriage of high function and high purpose�on the mat. The complete Spring Summer 2016 collection will launch to the�yoga community and national retailers on February�2016 with 40 unique�styles and multiple drop shipments throughout the year.
For a complete apparel collection preview, please visit:�https://secure.viewer.
For more information on Manduka visit: http://www.manduka.com. Join us�on Facebook http://www.facebook.com/
