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The Designer

BCBG MAX AZRIA GROUP is excited to introduce you to Hervé Léger by Max Azria Barbie!

With more than five decades of fashion heritage stemming from her first career as a teenage fashion model, Barbie® doll has served as inspiration for countless designers and has remained a fashion icon for girls of all ages.

This Fall, Barbie® is stepping out in a new look courtesy of iconic fashion brand, Hervé Léger by Max Azria!

The Hervé Léger by Max Azria Barbie® doll dons a, red bandage dress, accented with a black corset harness belt, black gladiator boots and a signature black and gold clutch.  Never one to go without options, the Hervé Léger by Max Azria Barbie® doll also includes a full outfit change – complete with a second runway-inspired, black and white jacquard dress, open-toe booties and a black studded clutch.  For the ultimate collector, the fashions and accessories are also available in life-size from the Hervé Léger by Max Azria collection.

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In an unparalleled offering to collectors, this Barbie® doll’s miniature dresses are constructed out of authentic Hervé Léger by Max Azria bandages and yarns, and are manufactured at the same factory that produces the full designer collection.  Collectors can own an authentic piece of Hervé Léger fashion, made accessible through this stylish collaboration with Barbie®

Available in October 2013, exclusively at Hervé Léger by Max Azria retail stores, select Neiman Marcus retail stores, and on BarbieCollectors.com.

For the Adult Collector

SRP: $150
 
“Working with Barbie Collector on this exclusive collaboration has been an incredible experience. The Herve Leger Barbie doll is a milestone project that I am excited to share with collectors of both brands. Deciding how to dress Barbie was such a hard decision because we knew it had to be classic and timeless. We went with an iconic bandage dress in a scarlet red.  We also wanted her to have an aspirational look, so we included a look from our Runway collection.  Barbie’s dresses are replicas of the original dresses and along with the doll you can get both dresses in real life sizes sold exclusively at Neiman Marcus and Hervé Léger by Max Azria boutiques. As you can imagine, the biggest challenge was the scaling down of the knit. The accessories also dress-up the classic dress. We wanted the accessories to make a statement so we chose our harnesses from the Fall 2012 collection.”
 
-Lubov Azria, Chief Creative Officer of BCBGMAXAZRIAGROUP

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